Proven Leader | Best Selling Author | Business Investor

Meet Michelle Simms-Reiter

Michelle Simms-Reiter is an accomplished entrepreneur and best-selling author who built a home-building company from scratch into a thriving business with a team of 54 people and annual revenue of $85 million. Even in the most challenging times, Michelle managed to build a unique and sought-after culture that attracted her ideal team, growing them and the company to achieve becoming the largest privately owned company in the market.

All her experience has led her to the creation of the Performance Motivator™ System, allowing others to build their own Signature Culture and team that is motivated and loyal toward the goals and future of their companies.

Michelle’s best selling book, “It’s Never About the Money“, offers key insights into building a successful culture and a step-by-step recipe for maximizing your business potential.

The World Needs Better Leaders…

It’s my mission to help build more great leaders in the world and I hope you’ll do the same.

Industry Awards

Recognition

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Women in Business Award, Triangle Business Journal 2014

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40 Under 40 Award, Triangle Business Journal 2014

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Leadership Achievement Award, HBA and TSMC of Raleigh/Wake County

Amazon Best-Seller

Book Launch

It's Never About The Money

Get Michelle's best-selling book, "It's Never about the Money". You will walk away with the key ingredients to building your most successful culture and a step-by-step recipe for maximizing your potential and success in business. The challenges of recruiting, motivating, and leading top talent to achieve your business goals will no longer be the obstacles holding you back.

Let's get to know each other

Partner with Michelle

Is a business partnership right for you? We all know that partnerships begin with getting to know each other better. If you are interested in starting that process, let’s chat. 

The first step is get to know each other better.

Credentials

Professional Memberships and Affiliations

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COO and Co-founding partner, Blue Wave Developers

investing and developing land for residential, commercial and multi-family users and family office portfolio

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Author; It's Never About the Money

Activating the Performance Motivator System to Attract, Retain and Motivate People

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Advisory Board Member

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Founder and CEO Strive Leadership Development

educational platform developing managers and leaders

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Creator of the Performance Motivator System

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HBA of Wake County

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National Association of Home Builders

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Triangle Sales and Marketing Council

Michelle's Journey

Michelle has achieved this impressive feat without prior experience, top-tier talent, or the extensive resources available to her competitors. Through determination, resilience, and self-learning, she overcame significant challenges and moments of near-failure, leading her company to sustained success.

Want more

Join Michelle’s Inner Circle

Michelle limits her development and speaking opportunities but continues to offer her partner businesses access to her years of training and educational leadership development opportunities- her Inner Circle. She is passionate about offering the same to anyone else who wants to grow their teams and leaders but offering you access too. Join Michelle and other incredible leaders in her Inner Circle.

Let's Connect

Interested in a bulk purchase of the best-selling book "It's Never About Money" for your team? Send us a note with how we can help!

Is a business partnership right for you? We all know that partnerships begin with getting to know each other better. If you are interested in starting that process, let's chat. Begin by providing some preliminary information to see where we go from here.

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